Audi
Report analysis and peer benchmarking for the group and its Lamborghini, Ducati and Bentley brands, across two annual reporting cycles.
- Listed on
- Boerse Berlin
- Headquarters
- Germany
- 5
- peers benchmarked, including BMW, Mercedes and Tesla
- 2
- annual reporting cycles covered
- 4
- group brands in scope
What we did
Starting from a preliminary analysis, Eunoic assessed how AI reads the annual report: readability for people and algorithms, keyword emphasis, and alignment with what investors and rating agencies weight.
A comparative analysis then benchmarked the report against five peers, with E, S and G alignment charts for BMW, Mercedes, VW, Tesla and BASF.
The second cycle extended the work to the combined annual and sustainability report, including German-language peer reports and a redaction pass on the published document.
What they achieved
- •Clear, evidence-based reporting insights the team presented to the board
- •A defensible peer position across five German and global competitors
- •Clear steps to improve how the report reads, for people and for the AI behind ratings and screens
- •A repeat engagement covering the following reporting cycle
“This has been very helpful and gives us strong information to present to the board.”
See what this looks like for your company
Book a demo and we run the same analysis on your own published report: how people, algorithms and the market read it, and what to change. You leave with findings you can act on.